26 Feb 2016

Quantitative studies

Global Research Insights conducts both Qualitative and Quantitative studies in various sectors. The various studies we undertake include :

– Development and market mix optimisation
– Brand name tests
– Concept testing
– Pricing research
– Market simulated Tests/ Volume tests
– Product evaluation and pack testing
– Brand/ product repositioning
– Advertising/ communication testing
– Product testing
– Product improvement studies
– Consumer & product segmentation studies


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